Volume 5, Issue 3 (Autumn 2017)                   Ann. Appl. Sport Sci 2017, 5(3): 79-85 | Back to browse issues page


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Azimi Delarestaqi A, Razavi S M H, Boroumand M R. Identifying the Consequences of Strategic Entrepreneurship in Sports Business. Ann. Appl. Sport Sci. 2017; 5 (3) :79-85
URL: http://aassjournal.com/article-1-561-en.html

1- PhD Department of Sport Management, Faculty of Sport Science, Shomal University, Amol, Iran , azimi.adeleh@yahoo.com
2- Associate Professor Department of Sport Management, Faculty of Sport Science, University of Mazandaran, Babolsar, Iran
3- Assistant Professor Department of Sport Management, Faculty of Sport Science, University of Shahid Beheshti, Tehran, Iran
Abstract:   (65 Views)
Background. This research aimed at identifying the consequences of strategic entrepreneurship in sports business.
Objectives. The objective of the research is to identify the consequences of deployment of strategic entrepreneurship in sports business.
Method. A qualitative research approach was employed. Data collection was done through interview as well as research background. The population included the entrepreneurship experts and instructors, business managers, and sport entrepreneurs. Sampling method utilized was snowball and the theoretical framework was defined following 21 interviews. Data analysis was conducted through three coding levels of open, axial, and selective in ATLAS.ti 5.2.
Results. The indexes are as follows : value creation, wealth creation, development of life quality, sustainable job creation, uncertainty reduction, infrastructure improvement, positive individual consequences, entrepreneurship institutionalization, increasing tendency to sport, innovation development, achievement continuum, occupational process development, enjoy the opportunity, improvement of occupational spirit, customer centric, and leverage of management skills.
Conclusion. Strategic management and entrepreneurship make changes through opportunity discovery in uncertain environments of business. Therefore, strategic entrepreneurship creates positive consequences for business especially those in sports.
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APPLICABLE REMARKS
• Establishment of strategic entrepreneurship in sports businesses results in positive consequences on the individual, organizational and social levels.
• Establishment of strategic entrepreneurship in sports businesses - at the individual level – produces achievements such as, positive individual consequences and improving managerial skills.
• Establishment of strategic entrepreneurship in sports businesses - at the organizational level –results in achievements such as, reducing uncertainty, developing innovation, sustaining success, improving work processes, customer orientation, taking advantage of opportunities and strengthening working spirit.
• Establishment of strategic entrepreneurship in sports businesses at social levels – results in achievements such as value creation, quality of life, sustainable employment, entrepreneurial institutionalization, increasing attitude towards sport, improvement of infrastructures, wealth creation.

Type of Study: Original Article | Subject: Sport Management and its related branches
Received: 2017/08/10 | Accepted: 2017/10/14 | Published: 2017/12/4

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