year 10, Issue 2 (Summer 2022)                   Ann Appl Sport Sci 2022, 10(2): 0-0 | Back to browse issues page

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Ho C, Lin Y, Lin C, Yang C, Shen C. The Effect of the Motivation of Wearable Fitness Devices Use on Exercise Engagement: The Mediating Effect of Exercise Commitment. Ann Appl Sport Sci. 2022; 10 (2)
1- Department of Physical Education, Shih Hsin University, Taiwan
2- General Education Center, Chaoyang University of Technology, Taiwan
3- General Education Center, Chaoyang University of Technology, Taiwan. Department of Business Administration, National Yunlin University of Science and Technology, Taiwan
4- Department of Leisure Services Management, Chaoyang University of Technology, Taiwan. Graduate School of Technological and Vocational Education, National Yunlin University of Science and Technology, Taiwan ,
5- Institute of Physical Education and Health, Yulin Normal University, China
Abstract:   (1076 Views)
Background. In the study of wearable device users, it was found that the intentional motives for using wearable devices were a novelty, fun, and popular trends, but whether the needs and functions of device users will change due to the change the time is the focus of this study.
Objectives. This study aims to examine the path relationships among motivation of use, exercise commitment, and exercise engagement of users of wearable fitness devices.
Methods. The subjects of the study were users of wearable fitness devices. The questionnaires were distributed online through purposive sampling. A total of 479 questionnaires were distributed, and 347 valid questionnaires were collected after excluding invalid questionnaires with an effective response rate of 72.4%. The response data were validated by descriptive statistics, confirmatory factor analysis, and a structural equation model.
Results. The results of the study reveal that users of wearable fitness devices are mainly motivated by “informativeness” and “practicality and instrumentation”; motivation of use does not directly affect exercise engagement (t = 0.895, P < 0.056). Exercise commitment is mediating between the motivation of use and exercise engagement; motivation of use positively affects exercise commitment, and exercise commitment positively affects exercise engagement (t = 3.856, P < 0.001).
Conclusion. Wearable device users believe that the wearable devices can record their own exercise-related information, enhance exercise efficiency, and provide an easy-to-understand interface with a sense of entertainment and novelty technology, which support the device users to engage in physical activities. Commitment to exercise will influence the individual's continued engagement in exercise.
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  • In this study, it was found that users of wearable fitness devices attach more importance to product informativeness and practical functionality. Therefore, the research and development of wearable fitness devices should strengthen the product's function and add video instruction and guidance through APP software, so that users can better understand how to improve exercise efficiency effectively.
  • At present, most of the loyal consumers using wearable devices are young people. However, in the face of the arrival of the aging society, the industry should focus on the research and development of products and marketing services for the elderly group and emphasize the basic functional requirements (health care, health management, information transmission) and the user interface (voice reminders, emergency assistance) to make the operation simple and easy to use, and launch the elderly group discount program to maximize the effectiveness of the product.
  • In addition, the motivation to use and exercise commitment are important variables that affect the individual's exercise engagement behavior. If we want to improve the exercise engagement behavior of wearable device users, we need to strengthen the commitment of individuals to exercise.

Type of Study: Original Article | Subject: Exercise, Training and Health
Received: 2021/07/9 | Accepted: 2021/09/12 | Published: 2022/06/20 | ePublished: 2022/06/20

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